7 Key Tactics for the Small Business Owner

For most folks, owning your own business is a dream come true.  The freedom of being your own boss and succeeding to the best of your ability are facts of life for the small business owner.  Sure, there’s more stress than what you probably imagined when you were creating your grand plans, but with a … Read more

IMPOSSIBLE is Just a Word

Everyone, at some point of his or her life, has dreamed of being somebody special, somebody big. Who hasn’t fantasized about being the one who hits the game-winning homer? Who hasn’t dreamed of being the homecoming queen? And how many times have we dreamed of being rich, or successful, or happy with our relationships? Often, … Read more

7 Habits of Outrageously Successful “Home-Based” Entrepreneurs

You’ve read the ads or seen the infomercials. “Build a six or seven figure income while lounging in your pajamas in your work at home business.” For many people who hear this, their scam detector goes up and they become defensive.  Why? Because they have heard countless horror stories of people who have lost their … Read more

3 Powerful Tactics That Motivate Customers To Buy

Wooing customers is a little bit like dating.  No, you can’t present the engagement ring on your first date!  There’s a two-way relationship that grows one step at a time before it leads to the church doors.  You can’t rush it… you can’t skip it… if you’re looking for the satisfaction of a life-long commitment. … Read more

3 Elements That Make Your Ad Successful

When was the last time you bought a car?  Did you really NEED a car?  I mean REALLY need a car?  Chances are the one you were driving was still running when you bought the car you have now.  Yep, people rarely buy because they need… they buy because they want to experience the feeling … Read more

3 Foolproof Ways to Soar Through A Recession

Winners are always looking for ways to grow their business. They trust their company, trust their customers to come through for them, and realize that a financial crunch offers advantages that aren’t available during better economic times.  #1 – GET MORE FOR YOUR ADVERTISING BUCK When the economy makes a turn for the worse, it … Read more